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Digital Marketing Lead



Job Title
Digital Marketing Lead
Office time
Job Type
Full Time Remote
30 April, 2022

Company Description

  • ppc
  • CRM
  • SEO

So If You Are Someone Who Has

Who We\'re Looking For

  • Desired Education
  • Bachelors in Marketing, Journalism, Communications, Information Systems, Business, Statistics or related major
  • 18 Months + Experience in at least two of the following: We will train you on anything you don\'t know 🙂
  • General knowledge of SEO/Technical SEO/Local SEO
  • General knowledge of Google Ads
  • Knowledge and experience with social media ad management
  • General knowledge of Google Analytics
  • General Knowledge in CRO
  • Qualities
  • Excellent customer service skills
  • Capable of working concurrently on several projects
  • Excellent organizational skills and attention to detail

Job Responsibilities

What You\'ll Do

  • Manage all aspects of SEO and PPC campaigns for clients in order to drive client growth/success
  • Optimize client websites for search engines (on-page SEO)
  • Perform keyword research for both SEO and PPC campaigns
  • Analyze competitors’ websites and online marketing initiatives
  • Create and manage paid search ad campaigns
  • Manage significant paid search budgets on top tier search engines (Google & Bing)
  • Prepare monthly SEO campaign reports
  • Optimize web content for keywords related to customer products and services
  • Consult with clients about their business goals and propose solutions and strategies that meet their needs (primary point of contact for your individual clients)
  • Analyze and Correct technical issues on the backend of websites
  • Perform A/B, website usability, and website conversion rate testing with a focus on Conversion Rate Optimization (CRO)